Annuity.com, Inc. Acquires Leading Retirement Show 'Safe Money Radio' in Strategic Move to Dominate Annuity Market

Partnership with Award-Winning Producer Shane Sharkey to Modernize Content and Expand Reach Across Digital Platforms

Updated: June 2024Fact-Checked
Press ReleaseJune 11, 2024

Partnership with Award-Winning Producer Shane Sharkey to Modernize Content and Expand Reach Across Digital Platforms

PHOENIX — June 11, 2024 — Annuity.com, Inc, a rapidly growing fintech and financial media company, today announced its acquisition of the trademark rights to Safe Money Radio, one of the nation's largest and longest-running retirement income radio shows. This strategic move follows the company's recent acquisition of annuity.com and further positions it to become a dominant force in the annuity industry, combining cutting-edge technology with powerful media properties.

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This acquisition marks a significant step towards Annuity.com, Inc.'s goal of becoming the largest distributor of annuities in the United States. The company invites forward-thinking financial professionals, insurance carriers, and investors to join them in reshaping the future of retirement planning.

"Safe Money Radio has long been a trusted voice in retirement planning, but it's time to bring this iconic brand into the digital age," said Brett Blake, CEO of Annuity.com, Inc. "We're excited to modernize the content, recruit new hosts and on-air guests, expand distribution across multiple platforms, and leverage the power of social media to reach millions of Americans with critical financial education." The acquisition includes a partnership with Shane Sharkey, an international award-winning audio producer, to create compelling audio content that resonates with today's consumers. Annuity.com, Inc. plans to leverage innovative technology to reduce production costs and enhance content delivery, enabling expansion into 200+ smaller markets and major metropolitan areas like Los Angeles, Phoenix, and Boston. Safe Money Radio will become a cornerstone of Annuity.com, Inc.'s expanding media platform, amplifying its reach across radio, YouTube, podcast channels, and other social media outlets. The company plans to leverage innovative technology to dramatically reduce production costs and enhance content delivery, enabling expansion into 200+ smaller markets that were previously not feasible and major metropolitan areas like Los Angeles, Phoenix, and Boston that are not currently being served. Bill Broich, a longtime owner of Safe Money Radio who will continue as a shareholder and advisor to Annuity.com, Inc., said: "Safe Money Radio has the potential to transform an agent's practice, multiplying their production by 3-4 times. I've seen it firsthand. But it's been limited by outdated content and distribution constraints. With Annuity.com, Inc.'s resources and vision, we can finally unlock the full potential of this brand, expanding into hundreds of new markets, empowering hundreds of new agents, and reaching millions more Americans with the message of financial security in retirement."

About Annuity.com, Inc.

Annuity.com, Inc. is a dynamic fintech and financial media company dedicated to transforming the annuity industry through technology, innovation, and consumer education. The company's leadership team brings a proven track record of success in building and leading high-growth organizations. Annuity.com, Inc. is committed to empowering financial professionals, increasing consumer awareness, and making annuities more accessible to individuals seeking financial security in retirement. Annuity.com, Inc. will operate under the Annuity.com, Inc. name and be known as Annuity.com Insurance Marketing in some states. Contact Milan Jensen ***@annuity.com --- End --Source City/Town State/Province Country Industry Tags Link Annuity.com, Inc Phoenix Arizona United States Insurance, Banking, Business, Investment SafeMoneyRadio, Annuity, Annuities, Fintech, Safe Money Radio https://prlog.org/13024441 Scan this QR Code with your SmartPhone to* Read this news online * Contact author * Bookmark or share online Page 2/2

Media Contact

Name:
Amy Rushforth

Email:
media@annuity.com

Phone:
(702) 900-7233
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